Friday, October 25, 2019
The Chrysalids - Utopia or Dystopia ? :: Chrysalids
The Chrysalids ââ¬â Utopia or Dystopia ? One could describe the novel "The Chrysalids" as a dystopian novel as apposed to utopian. The town in which David and the rest of shape-thinkers live is deffinatly not a utopia as well as the new land to which they move, Sealand. The dictionary definition of utopia is an imaginary island with perfect social & political system, social and political paradise. Waknuk is not an island, so it is deffinatly not a utopia, but Sealand has the characteristics of a utopia. It is an island, but it does not have a perfect social and political system. Perfect social system means equal rights and treatment for all. David, Rachel, Michael and Rosalind are not treated as equals by the Sealanders compared to the way Petra is treated. The Sealand woman came to their aid not because she wanted to help them, but because she was interested in seeing whom this little girl was that had such strong communication skills. She arrived and was very eager to put Petra in the space ship and take her home with her and she was obliged to take Michael, Rosalind and David. When Michael mentioned that his girlfriend was stuck in Waknuk and that he would like to go and fetch her she made no effort. She simply said that there was not enough fuel to fetch her and that they could only leave her behind. When Michael told her about the problem getting home she was disinterested. Michael was forced to stay behind so that he could go to Waknuk and be with his girlfriend. When David described the Sealand woman he described her as the image of perfection. His description of her was so perfect that it described her flaws. She was too perfect, as though artificial. She communicates on a higher level as him so that he canââ¬â¢t understand and does not worry about his troubles. Sealand may not be a utopia but it is deffinatly not a dystopia. The Chrysalids are free to use their gifts and feel more comfortable using them.
Thursday, October 24, 2019
Coffee Bean
Currently, the price of coffee in the market is very high, but farmers receive less money than what they do. Furthermore, when world coffee prices rise, the price that customers pay in the shops usually goes up too. Yet, when world coffee prices fall, the price in the shops doesn't come down. According to www. newint. org, coffee is a multi-million dollar industry, but the profits don't go to the farmers who actually work so hard to grow the coffee beans, and carry all the risks of failing crops or falling prices. Most of the profits go to the shippers, roasters and retailers.For example, while a cup of coffee costs $4-5, farmers get only 10% of that cost. To sum up, this is unfair with farmers who should receive more money for their coffee products. Besides the price of coffee beans is low, speculators also make the price pressure with the farmersââ¬â¢ productions. For example, after harvesting the coffee beans, farmers immediately have to sell their products to collect the capit al and prepare for next season. That is the reason why farmers donââ¬â¢t have good price. In order to get price stability, Fair Trade has emerged to help farmers with their products.According to www. fairtrade. net, Fair Trade coffee producers are small family farms organized in cooperatives or associations which the farmers own and govern democratically. So, after joining Fair Trade, the price of coffee beans will be stable when farmers have harvested it. To sum up, farmers are not only more money but also depend on price. However, there are lower quality coffee beans which are sold at a price equal to the price of good quality coffee through fair trade. If farmers joined in Fair Trade, all their products which are good or bad also sold the same price that is not fair.According to www. ssireview. org, Fair Trade-certified coffee is growing in consumer familiarity and sales, but strict certification requirements are resulting in uneven economic advantages for coffee growers and l ower quality coffee for consumers. Farmers are selling a different thing than they are producing. For instance, 1 bag of good quality coffee is sold at higher price than 1 bag of lower quality coffee in the market. If farmers joined in Fair Trade, those two bags would sell the same price. To sum up, farmers should not receive more money with their lower products.Besides, to be able to earn more money, while the price of coffee beans in the market isnââ¬â¢t high, farmers need to have more products which sell to raise their income. That reason why the government should support about the capital and lower interest rates those farmers can produce more productions. In addition, the government should invest for research new varieties with higher yields. For instance, the government will lend to farmers to buy materials, after the harvest, farmers would pay back for the government. All in all, if there are more yields and productions, farmers would earn more money without lower price.
Wednesday, October 23, 2019
Art History Paper Essay
Define the transformations that have taken place between the sculpture of the late archaic period and that of the early Classical period. Note how these imply a change in relationship of the viewer to the work of art. Throughout history, sculptures have developed significantly. The Western tradition of sculptures began in Ancient Greece along with Egypt and many other ancient civilizations around the world. Greece is widely seen as producing great masterpieces in the archaic period and as time evolved into the classical period more detailed and sensible artwork developed. During the archaic period (c.660-480 B.C.) sculpture emerged as a principal form of artistic expression. The beginning of this period marks posh and elegant statues of nude walking youths, the Kouroi, which suggest Egyptian prototypes but which are distinctive in stylization and force of movement. These sculptures were luxurious and prominent during this period of time. In the early classical, or transitional, period (c.480-450 B.C.) a new humanism started to find its artistic expression in terms of a perfect balance between authenticity and abstraction of form. By humanism I mean, a new culture of work developed. This work of art brought forward a greater amount of human qualities. For example, The Anavysos Kouros sculpture from century 540 ââ¬â 515 B.C. and Kritios Boy from century 480 B.C. These two sculptures convey drastically different messages to the viewer while still portraying similar representations. The Kroisos Kouros is a statue of an Athenian solider that functioned as a grave marker, located in Anavysos in Attica. The marble Kritios Boy belongs to the Early Classical period of ancient Greek sculpture. Two similar sculptures can portray extremely different messages to the viewer by the sculptures body language and the amount of detail put into the sculpture. The way the sculpture is portrayed can impact the viewerââ¬â¢s emotion toward the selected art. The sculpture of Anavysos Kouros during century 540 ââ¬â 515 B.C. was constructed with an inorganic semblance. The Anavysos Kouros is thought to represent the ideal image of a person rather than an actual portrayal of what Kroisos looked like. This makes Anavysos Kouros understood to be as an abstract figure due to the fact that itââ¬â¢s related to the function of a statue while still representing a hero of Greek culture. The pose of the Kouros, a clear and simple formula, derives from Egyptian art and was used by Greek sculptors for more than a hundred years. The formula consists of the statue frontal fixed with the left food leading slightly. His arms are held next to the body, and the fists are grasped with the thumbs forward. The Greek sculptor rendered the human body in a far more naturalistic manner. For example, the head is no longer too large for the body, and the face is more rounded, with puffy cheeks replacing the flat planes of the earlier work. The long hair does not form an inflexible backdrop to the head but falls naturally over the back. His knees are locked, hips are in axis with shoulders which convey that they bodyââ¬â¢s muscles are independent from the bodyââ¬â¢s movement. This statue for example is frozen in time. Rounded hips replace the V-shaped ridges of the earlier work. Anavysos Kouros is extremely stiff even though the statue is free from a block that some statues are attached to from behind. Statues like this replaced the large vases of Geometric times as the favored form of grave marker in the sixth century BCE. This Greek statue from the archaic period, Anavysos Kouros, is produced in frontal view, which is common in regard to this period. Typical Archaic sculptures are produced to be very frontal and have the archaic smile on its face. Anavysos Kouros has both of these descriptions. The art workââ¬â¢s body language would portray the sculpture to convey no emotion but with the archaic smile represented on itââ¬â¢s face the viewer may become confused due to the inconsistent body language. The body looks as if it is very light but still has extremely large muscles that are tensed which also back up the argument that itââ¬â¢s unnatural. The statue should be in motion due to the one leg in front of the other but the statue is portrayed as frozen which makes it extremely mechanical. On the other hand, the Kritios Boy Statue from century 480 B.C. is much more organic with a more fluid body stance. Never before had a sculptor been concerned with depicting how a human being, as opposed to a stone image, actually stands. Real people do not stand in the stiff form of the kouroi and korai. Humans shift their weight and the region of the main body parts around the vertical but flexible axis of the spine. The muscular and skeletal structures are depicted with freely lifelike accuracy, with the rib cage naturally expanded as if in the act of breathing, with a collected and calm demeanor and hips, which are distinctly narrower. The artist of this image was the first to grasp this fact and represent it in statuary. The head also turns slightly to the right and tilts, breaking the unwritten rule of frontality dictating the form of virtually all-earlier statues. As a final forebear of the classical period, the ââ¬Å"smileâ⬠of archaic statues has been completely replaced by the accurate delivery of the lips and the formal expression that characterized the transitional austere style. The function of this statue is to recognize accomplishment not from a specific person but represents the ideal type. This statue shows contrapposto with his knee popped and bent showing some type of motion, which is the introduction of weight shift in a statue. Contrapposto separates Classical from Archaic Greek statuary. Kritios Boyââ¬â¢s muscles work interdependently with the axis of his body, he looks as if he is in motion due to the muscles being engaged, as there is a potential of movement. After comparing both artworks in the archaic time period and the classical, most viewers are likely to be able to connect with the classical artwork rather than early time periodsââ¬â¢. People today show favoritism to sculptures that resemble the human body and itââ¬â¢s characteristics. Kritios Boy shows more humanistic concepts than the sculpture of Anavysos Kouros. The sculptureââ¬â¢s time period changes the relationship of the sculpture to the viewer. Viewers make emotional connections with statues due to their body language. Kritios Boy has interdependent muscles and is more matter-of-fact. Transformations of a sculpture and time periods have a great deal of impact on the viewer.
Tuesday, October 22, 2019
Kali Essays - Hindu Goddesses, Mother Goddesses, Mahavidyas
Kali Essays - Hindu Goddesses, Mother Goddesses, Mahavidyas Kali Misericordia University Kali Painting Kali has many aspects to look at as a whole. Some of these aspects are very grotesque and somewhat disturbing to look at such as the blood and skulls that are strewn throughout the painting. There is also a beautiful factor of the painting and that comes with the symbolism behind the different aspects of the goddess Kali. All which appear to perfectly balance each other within its symbolism. The technical aspects of the painting also appear to be more complicated than they do at first site. The Story A portion of what makes this painting grotesque is the back story of the goddess Kali. To aid her son in his endeavor to rid the three worlds of the multiplying demon, Raktabija, Parvati entered the cosmic battlefield as the dreaded goddess Kali - dark as death, gaunt with sunken eyes, gaping mouth, with long disheveled hair covering her naked body. Kali spread her tongue over the battlefield and licked the demon's falling blood, catching it on her long, outstretched tongue before any drop could find its way to the ground springing a demonic life again. Raktabija, without being able multiply his numbers by the blood was left powerless. Skanda was able to destroy Raktabija and all his remaining spawn with little difficulty. Skanda thanked his mother for her timely help. To celebrate her victory, Kali danced wildly on the battlefield, bedecking herself with a garland of served heads and a girdle of severed hands. Shiva Calms Kali Intoxicated with Raktabija's blood, Kali ran across the three worlds, destroying everything and everyone in her sight. To restrain her, Shiva took the form of a corpse and blocked her path. As the goddess, blinded by bloodlust, she tripped on his lifeless body and was jolted out of her frenzy. She wondered if she had killed her own husband. She placed a foot on Shiva's chest and brought him back to life. Shiva then took the form of a little child and began to cry, stirring maternal love in the heart of Kali. This forced her to shed her fierce form; Kali became Gauri, the radiant mother, bestower of life. The Grotesque The grotesque identifies a class of imagery that has never fit comfortably within the normal boundaries of society and is a questionable term from the start as it is different and has different levels based on ones perspective (Connelly, 2003). Kali appears to be a deformed human with a human like body but numerous arms that each holding some sort of grotesque object. In one arm she is holding a sword and in another is the head of a demon that she has slain. Blood covers most of Kalis face and chest as she stands on the chest of her husband Shiva, blood drips from many of the severed head and hands that adorn the body in the painting and it also shows the dripping of blood from Kalis mouth down her chest and eventually down her legs but never touching the ground. The remaining arms are outstretched to her worshippers and again have pools of blood in them. All these aspects are outside the normal boundaries that western society deems acceptable (Connelly, 2003). Kali is an abomination that fits into no normal or established reality. She had numerous accessories to her wardrobe that are decapitated and decomposing heads and limbs all which are grotesque in nature. Beauty in the Grotesque Thus far the painting portrays only the grotesque as we perceive it. There is however, a beautiful aspect of the paintings found behind the symbolism of the disturbing image. The painting shows the goddess Kali as being naked or void of clothing. Many would find the very aspect of nudism as being disturbing but the symbolism behind it is that she is void of clothing just like she is void of illusionary coverings The fifty heads that make up the garland seem once again very disturbing however the heads merely stand for the fifty letters of the Sanskrit alphabet which in turn symbolize infinite knowledge which isnt nearly as disturbing as it could be if it symbolized something to the extent of fifty heads of battle. It also, knowing some of the background of the goddess, could possibly
Monday, October 21, 2019
Skagen Design Report Essays
Skagen Design Report Essays Skagen Design Report Essay Skagen Design Report Essay Skagen Designs Group 4 Q1. What screening criteria should Skagen Designs use in connection with its choice of new markets for its watch collection? When Skagen Design chooses the new markets and use the connection with them, at first, they have to care about price. Competitive price is not only one of the essential of their brand, but also the easiest method to enter new markets, especially in developing markets. In watch markets, you can see which markets is developed or developing from the charts, after looking at those, you will see which strategies Skagen Design needs to enter into each market with. Somehow, competitive price is qualified advantage in any markets, of course, it is a lot more affecting to developing markets. So, Skagen Design need to keep the low price and proper quality, of course, with their characteristic design either. Next, aside from price, they also have to separate market into developed developing markets in watch markets as I mentioned already. By dividing them into two groups, they can decide which strategy they will adapt to, for instance, if the market is developed market, they have to upgrade their quality. It will charge more cost, so the price should be higher, but the customer in market doesnââ¬â¢t need normal one, so it is necessary. Meanwhile, if the market is still developing market, the best way to attract them is to keep low price with proper quality. Also, Skagen Design has simple design, it could make easy to adapt slight change from local needs. Third, Skagen Design should check whether the market has any forces with international trade such as high tariff. It is basic step before getting into the market, since Skagen Design has not bigger brand power comparing to competitors such as Gap, Calvin Klein, it has to be emphasized with quality and low price. With high tariff, it ainââ¬â¢t possible to keep lower price than local brand, and not even other international brands which has good online markets. So, if the market has high tariff or regulation from its government, Skagen Design should operate their business in small step such as online supply. It is uncontrollable part for every watch companies to change the market situation, so it has to keep checked, since it is also possible to get first moverââ¬â¢s advantage if Skagen Design gets into new market with low regulation at first/ Last, no matter how the market is developed developing or has different situation, Skagen Design has to keep their watch proper quality and design. It is essential for every business to keep them. Consumers never buy crappy product again, also the product from those brand images. Even though Skagen Design could offer lower price than others, their brand shouldnââ¬â¢t be same to local anonymous brand images, so they have to keep their brand characteristic, either. Quality characteristic design are always the most important parts in every markets, and competitive advantages for business success. Q2. Make a specific choice of new markets for Skagen Designs. Table 1 and Table 2 can be used to support your argument. The characteristics of Skagen Designs are colours, shapes, and simplicity, etc. However, one of the most competitive characteristics is competitive price. Their high turnover has been kept for decades, and itââ¬â¢s originally started from competitive price, of course, its design either. To choose which markets Skagen Designs get into, they have to consider not only how much retail volume they have, but also how much they are afford to pay for watch. At least, they have advantage with their price comparing to competitors like Calvin Klein, Coach, Guess, Gucci, Swatch, Alfex and Jacob Jensen, etc, somehow it could make their product more successful in retail market. About retail volume, we can confirm it from Table 1 and Table 2. From Table 1, retail volume in thousands of units can be estimated, for sure, USA market has been still the biggest market since the research started from 2003. Also, we can see interesting raise in India market, their retail volume has been growing rapidly the most. Now, India market has the second biggest retail volume in thousands of unit, and it is even same to USA almost. Looking at number of watches per 1,000 people, Mexico has showed highest ratio, and Indiaââ¬â¢s ratio is still the lowest. From Table 1, we can see Mexico, Netherland, South Africa, Sweden have the greatest number of watches, and opposite to it, India, China, Japan, Belgium have the lowest number of watches. Aside from Table 1, Table 2 shows value of different watches, which also shows the biggest and the lowest markets as well. From Table 2, USA, Japan, UK are the biggest one, in opposite to Belgium, Hungary which are the lowest one. One thing we can discover here is counties with biggest retail market have not so big volume value of watch market. Also $ per capita shows similar aspect, from Table 2, we can see the separation between developed market and growing market. Already developed markets have the biggest $ per capita when it comes to market, meanwhile growing markets have the lowest one. It is same with value of watch markets. So, from those charts, we can suggest potential markets for Skagen Design would be Mexico, India or China. Skagen can offer them average quality with lower price than competitorââ¬â¢s, also their design is so simple and never follow established trends that it can be adapted in growing market easily. It can be adapted to local needs slightly with marketing. Meanwhile, when Skagen Design enters into developed market, it doesnââ¬â¢t need to adapt local needs or adaptation. What only they have to care is more high quality with higher price, so it canââ¬â¢t be good market as much as first one. Q3. Which market entry mode should Skagen Design use on the chosen markets? First of all, you have to know what is a market entry modeà : this is an institutional arrangement which is necessary for the entry of a companyââ¬â¢s products into a new foreign market. There are three different types of entry mode: Export Intermediate And hierarchical mode There are few factors that influence the market entry mode choice. These factors are externs or interns, or specifics. The market entry mode is different between countries with low, medium and high standard of living. Firmââ¬â¢s products are manufactured in the domestic market or a third country and then transferred either directly or indirectly to the host market. Three types of exporting: 1. Indirect mode 2. Direct mode 3. Cooperative mode |Lowest US $ per capita |Medium US $ per capita |High US $ per capita | |Indirect export mode |Is the process of exporting through | | | | |domestically based export | | | | |intermediaries, but the exporter has no| | | | |control over its products and over the | | | | |marketing decisions. | | | | | | | | |Fast market access. | | | | | | | | | |No infrastructures are built. | | | | |Low sale promotion. | | | |No market researches are carried out. | | | |Direct export mode | |If the international markets are considered as a | | | | |crucial part of the companyââ¬â¢s success the direct | | | | |exporting is the best market entry tool. | | | |Using own sales subsidiary and direct marketing | | | | |(including mail order and telemarketing). | | | | |Low infrastructures are built. | | | | |Market researches are carried out upon secondary | | | | |data. | | | | | | | | |The business can use: | | | | |Distributors | | | | |Market country agents | | |Intermediate mode | |The intermediate mode is used to transfer the | | | | |knowledge and the skills to the local | | | | |producer/seller. | | | | | | | | | |There is no full ownership by the parent firm | | | | |involved, but ownership and control can be shared | | | | |between the firm and the local partner. | | | | | | | | |Four types of intermediate entry modes: | | | | |Licensing | | | | |Franchising | | | | |Contract manufacturing | | | | |Joint ventures | | |Hierarchical mode | | |Solid infrastructure. | | | | |Sponsoring artists, athletes and | | | | |events. | | | |Market research, qualitative | | | | |quantitative. | | | | |Aggressive marketing campaign. | | | | |Sales promotion. | | | | |Market coverage: Intensive | Each kind of countries has one appropriate mode concerning its export, and each of these modes are listed in the table above. Q4. What should be the guidelines for including other products lines in the Skagen Designs collection? Including other products mean want to have an expansion? : you can add a new product to expand your business; just be sure to take these four steps before moving forward:? Determine the specific needs of your customers in each high-priority market segment.? Identify the product/service bundles (groups of features) that would be most attractive to them. Create a unique value proposition for the proposed line extensions and decide how youll position the product in the market segments youve identified. ? Determine the sales and distribution channels that will achieve the highest penetration of your target market segments. In all, youll need to use market research and speak customers and marketing partners or distributors and evaluate competitive products. This will help you to validate the present level of demand for the product and the best channels for sales distribution, plus shape the product messaging. If you do your homework and proceed with an analytical eye, your line extension will increase sales, help you reach new markets and build market share overall for your growing business Having a guideline represents choosing the right segmenting, targeting and positioning. Segmentation [pic] Targeting [pic] Positioning The positioning is the process by which marketers try to create an image or identity in the minds of their target market. So, the guidelines for introducing other products lines are mainly respecting the positioning. For Skagen, we can describe the brand as simple, elegant and affordable. It is indeed very elegant with technical precision and a true original design. It means that a new line of products has to be part of this universe; it means something chic, no food or others. Furthermore, it has to need a technical precision because they could have an advantage using their expertise with that kind of materials. It has to be simple. Indeed, for example, the super slim line is totally purified, simple. The watches are non-numerical, the logo is very discreet. So the new line has to be made in a very simple style. Last but not least, it has to be an affordable product. It means that they have to find way to produce it almost low cost. And so it has to be a product which can be made almost low cost. Ideas for the future of new products High quality design pen as Rolex for example Clothes as Calvin Klein for example Q5. Which criteria should Skagen Designs use for its selection of future sponsor partners? First of all, it is interesting to give a little definition of sponsorship to understand the interest for companies to make some partnership. After that it must easier to define some criteria in the selection of future sponsor partner. Sponsoring: Supporting an event, activity or organization by providing money or other resources that is of value to the sponsored event. This is usually in return for advertising space at the event or as part of the publicity for the event. [1] For Skagen Designs it can be really interesting to set up a sponsoring policy. Sponsoring is one of the best ways of communication for two reasons. Firstly, it is a good tool to highlight and precise the positioning of Skagen Designs thanks to an event or a celebrity really famous and know by everyone. Secondly, this kind of partnership makes advertisements more visible. For example in the past, Skagen Designs had a partnership with the famous TV series Ally McBeal. This sponsoring corresponded to the Skagen Designs targeting (active population, 25-45 years old with a fashion sensitivity) and to the positioning also (classy, elegant and affordable). Moreover, people who loved ally McBeal and who recognize themselves in the series must be more sensitive to the brand Skagen Designs. It was a really good promotion. Indeed, when the sponsorship is well selected, it allows identifying with a particular target market or lifestyle and so attracting customers, easier. The first reason is increasing of awareness of brand name and then, reinforcing perceptions of key brand image associations. For example, every time people watched Ally McBeal, they thought Skagen Designs. The sponsoring makes the brand alive and present everyday in the life of customers. As any decisions, nevertheless, sponsor partnership can be risky. Thatââ¬â¢s why we speak about selection. One of the difficulties of sponsorship it is hard to measure and predict success and outcome. Another risk depends on the sponsored personââ¬â¢ image which can change because of an event or a situation. This can affect the brand credibility and associate the brand with this bad event or behavior and change perception of brand values. That is why it is important to establish a list of criteria in order to make a good selection amount the different sponsor partnerships available. Firstly the partnership has to be in adequacy with Skagen Designs values and strategy: The sponsorship has to be in line with the business and communication objectives. It has to be a strategic fit between the events target markets and Skagen Design? s. The sponsorship must match the targeted market and be able to reach it. Finally the sponsor partnership has to be in line with the positioning and targeting in order to touch the customer and attract him: The sponsorship must generate sufficient awareness, possess the desired image and create the desired effects. The consumers have to see attributions for the sponsorââ¬â¢s engagement To conclude, Skagen Desings has to focus on its values and keep in mind its strategic direction for the brand. Then it must be easier to choose a partner by following the criteria. Finally by following up and evaluating the sponsorship Skagen Designs will be able to decide if itââ¬â¢s better to continue or stop the sponsorship. Q6. Skagen Designs is considering online sales of his watches. What problems and possibilities do you see for the company in this area? On this basis what are your conclusions? Nowadays, every brand is most of the time at least a brand ââ¬Å"click and mortarâ⬠, if it is not a ââ¬Å"pureplayerâ⬠. Nevertheless, the online trade cannot be adapted to every type of brand. Indeed, the brand universe has to be able to be put on the internet. Furthermore, when competitors start to sell on the internet, if you do not want to lose market share, you have no choice: you have to fight their advantages and so start considering selling online. First, we have to remember what an online sale is. An online sale is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet without intermediary services. So, we can think that a luxury brand such as Skagen, which anyway looks luxury, will lose its ability to advice consumers, one of his strengths. Furthermore, those watches are pretty technical products and so require some expertise. However, there must be some advantages. It is important to say that Skagen has already a website and is already selling on this website, so every watch can be purchased on the internet. Indeed, for example, you can choose a watch, click on it to have a bigger view of it, and then you can ââ¬Å"add it to the bagâ⬠. You can then see your ââ¬Å"bagâ⬠on which you see the price of your watch and of the shipping. The last step is to do the check out by giving your personal address, and of course, paying. As a consequence, we can think that Skagen took its decision: they decided to sell by the internet also. Now, what means ââ¬Å"problems and possibilitiesâ⬠. A problem is an obstacle. A possibility is more an opportunity. It means in this case how the website can be done, what possibilities they have. But also, it means what opportunities it will bring. So, we can think that the expression ââ¬Å"problems and possibilitiesâ⬠refers to the ââ¬Å"Threats and Opportunitiesâ⬠in the SWOT analysis. First, it is an opportunity because customers are not the same nowadays. The new customer is always in a hurry, always wants to change his style, optimizes a lot his time in the transport by using his cellphone. So, of course, if the competitors start to sell on the internet, Skagen customers, which are young and active people, will lose their faithfulness toward Skagen finding better answers to their needs. Second, as it was said, the typical Skagen customer is the typical person who spends a lot of time buying on the internet and who is very comfortable with new technologies. It means that it will not be a problem for him to buy at the online store, and even, it will bring new customers: this main target, the one of Skagen, is sometimes so much active that it does not have time to buy and sometimes, he is totally willing to buy in another country but cannot because there is no online store. As a consequence, it means that more than an advantage, creating an online store was necessary for Skagenââ¬â¢s customers. Plus, every brand does not have exactly the same target. We can guess that because, for example, Alfex is still not selling on the internet, you can just click on ââ¬Å"where to buyâ⬠on its website. Third, but it is a detail, it quite easy to establish some advantages for faithful customers on the internet. For example, reductions, special sales. And it is easily accessible. These advantages can also be combined with partners. Indeed, Skagen, choosing to start selling on the internet can start having good partners for complementary items such as clothes for example. However, we can observe that most of this brand does not make any promotion for other brands. We can think that it is because the world of watches is an ââ¬Å"elegantâ⬠world; it means that websites are really modern and purified. Fourth, we can think that it could be cheaper to sell on the internet because you do not have to pay a so huge rent and you do not have to pay the sells staff. However, of course, there are some disadvantages. First, it is a quite precise and technical product: some exigent customer can feel lost, even if it is well described they might need still more details. Details that are so numerous that it cannot be put on a website for example if you have some risks to break a bit your diamonds on the watch if you go on the shower with it. Second, Skagen will always have to watch the markets evolution and to be able to answer very quickly to demands. It means a lot of stocks and money. This is an aspect of starting selling online: selling online is a job in itself, you have a lot of technics to acquire such as how to ship your products for example. And, because it is a lot of money, you have to calculate if it is really worth it to sell on the internet and if it is, how you will do it without huge amounts of moneys. Beside, details which is important for Skagen which is a brand whose positioning is selling very pretty products at affordable prices. Third, Skagen, as clothes, is a fashion brand, it means that people requires style from it. And, as they do with clothes, they might want to try it to see how it feels and how it fits their clothes. And, indeed, it is the main problem with online stores. But, anyway, it is less grave for watches than for clothes. However, we can notice that on their website we only see their watches alone, which means that it hard to imagine how it looks on a wrist. Some competitors such as Jacob Jensen or Guess still have this trouble, they should all of them do as Alfex, show it on the wrist of a model also. As a result, it was almost mandatory for them to go on the internet. Indeed, they have the perfect target, it can be cheaper and they are an affordable brand because they can produce low cost, their competitors start to sell on the internet and this type of products which are objects and not clothes or food, can be quite easily sold on the internet. The disadvantages are really negligible comparing to the advantages. We can anyway to go more far think that they could do it in another way such as proposing pictures of people wearing it and even proposing some clothes style to fit with it. [1] tutor2u. net/business/marketing/promotion_sponsorship. asp Report 2013/02/19 INTERNATIONAL MARKETING SODERTORNS HOGSKOLA
Sunday, October 20, 2019
Auschwitz Concentration and Death Camp
Auschwitz Concentration and Death Camp Built by the Nazis as both a concentration and death camp, Auschwitz was the largest of the Nazis camps and the most streamlined mass killing center ever created. It was at Auschwitz that 1.1 million people were murdered, mostly Jews. Auschwitz has become a symbol of death, the Holocaust, and the destruction of European Jewry. Dates: May 1940 - January 27, 1945 Camp Commandants: Rudolf Hà ¶ss, Arthur Liebehenschel, Richard Baer Auschwitz Established On April 27, 1940, Heinrich Himmler ordered the construction of a new camp near Oswiecim, Poland (about 37 miles or 60 km west of Krakow). The Auschwitz Concentration Camp (Auschwitz is the German spelling of Oswiecim) quickly became the largest Nazià concentration and death camp. By the time of its liberation, Auschwitz had grown to include three large camps and 45 sub-camps. Auschwitz I (or the Main Camp) was the original camp. This camp housed prisoners, was the location of medical experiments, and the site of Block 11 (a place of severe torture) and the Black Wall (a place of execution). At the entrance of Auschwitz, I stood the infamous sign that stated Arbeit Macht Frei (work makes one free). Auschwitz I also housed the Nazi staff that ran the entire camp complex. Auschwitz II (or Birkenau) was completed in early 1942. Birkenau was built approximately 1.9 miles (3 km) away from Auschwitz I and was the real killing center of the Auschwitz death camp. It was in Birkenau where the dreaded selections were carried out on the ramp and where the sophisticated and camouflaged gas chambers laid in waiting. Birkenau, much larger than Auschwitz I, housed the most prisoners and included areas for women and Gypsies. Auschwitz III (or Buna-Monowitz) was built last as housing for the forced laborers at the Buna synthetic rubber factory in Monowitz. The 45 other sub-camps also housed prisoners that were used for forced labor. Arrival and Selection Jews, Gypsies (Roma), homosexuals, asocials, criminals, and prisoners of war were gathered, stuffed into cattle cars on trains, and sent to Auschwitz. When the trains stopped at Auschwitz II: Birkenau, the newly arrived were told to leave all their belongings on board and were then forced to disembark from the train and gather upon the railway platform, known as the ramp. Families, who had disembarked together, were quickly and brutally split up as an SS officer, usually, a Nazi doctor, ordered each individual into one of two lines. Most women, children, older men, and those that looked unfit or unhealthy were sent to the left; while most young men and others that looked strong enough to do hard labor were sent to the right. Unbeknownst to the people in the two lines, the left line meant immediate death at the gas chambers and the right meant that they would become a prisoner of the camp. (Most of the prisoners would later die from starvation, exposure, forced labor, and/or torture.) Once the selections had been concluded, a select group of Auschwitz prisoners (part of Kanada) gathered up all the belongings that had been left on the train and sorted them into huge piles, which were then stored in warehouses. These items (including clothing, eyeglasses, medicine, shoes, books, pictures, jewelry, and prayer shawls) would periodically be bundled and shipped back to Germany. Gas Chambers and Crematoria at Auschwitz The people who were sent to the left, which was the majority of those who arrived at Auschwitz, were never told that they had been chosen for death. The entire mass murder system depended on keeping this secret from its victims. If the victims had known they were headed to their death, they would most definitely have fought back. But they didnt know, so the victims latched onto the hope that the Nazis wanted them to believe. Having been told that they were going to be sent to work, the masses of victims believed it when they were told they first needed to be disinfected and have showers. The victims were ushered into an ante-room, where they were told to remove all their clothing. Completely naked, these men, women, and children were then ushered into a large room that looked like a big shower room (there were even fake shower heads on the walls). When the doors shut, a Nazi would pour Zyklon-B pellets into an opening (in the roof or through a window). The pelletsà turned into poison gas once it contacted air. The gas killed quickly, but it was not instantaneous. Victims, finally realizing that this was not a shower room, clambered over each other, trying to find a pocket of breathable air. Others would claw at the doors until their fingers bled. Once everyone in the room was dead, special prisoners assigned this horrible task (Sonderkommandos) would air out the room and then remove the bodies. The bodies would be searched for gold and then placed into the crematoria. Although Auschwitz I did have a gas chamber, the majority of the mass murdering occurred in Auschwitz II: Birkenaus four main gas chambers, each of which had its own crematorium. Each of these gas chambers could murder about 6,000 people a day. Life in the Auschwitz Concentration Camp Those that had been sent to the right during the selection process on the ramp went through a dehumanizing process that turned them into camp prisoners. All of their clothes and any remaining personal belongings were taken from them and their hair was shorn completely off. They were given striped prison outfits and a pair of shoes, all of which were usually the wrong size. They were then registered, had their arms tattooed with a number, and transferred to one of Auschwitzs camps for forced labor. The new arrivals were then thrown into the cruel, hard, unfair, horrific world of camp life. Within their first week at Auschwitz, most new prisoners had discovered the fate of their loved ones that had been sent to the left. Some of the new prisoners never recovered from this news. In the barracks, prisoners slept cramped together with three prisoners per wooden bunk. Toilets in the barracks consisted of a bucket, which had usually overflowed by morning. In the morning, all prisoners would be assembled outside for roll call (Appell). Standing outside for hours at roll call, whether in intense heat or below freezing temperatures, was itself a torture. After roll call, the prisoners would be marched to the place where they were to work for the day. While some prisoners worked inside factories, others worked outside doing hard labor. After hours of hard work, the prisoners would be marched back to camp for another roll call. Food was scarce and usually consisted of a bowl of soup and some bread. The limited amount of food and extremely hard labor was intentionally meant to work and starve the prisoners to death. Medical Experiments Also on the ramp, Nazi doctors would search among the new arrivals for anyone they might want to experiment upon. Their favorite choices were twins and dwarves, but also anyone who in any way looked physically unique, such as having different colored eyes, would be pulled from the line for experiments. At Auschwitz, there was a team of Nazi doctors who conducted experiments, but the two most notorious were Dr. Carl Clauberg and Dr.à Josef Mengele. Dr. Clauberg focused his attention on finding ways to sterilize women, by such unorthodox methods as X-rays and injections of various substances into their uteruses. Dr. Mengeleà experimented on identical twins, hoping to find a secret to cloning what Nazis considered the perfect Aryan. Liberation When the Nazis realized that the Russians were successfully pushing their way toward Germany in late 1944, they decided to start destroying evidence of their atrocities at Auschwitz. Himmler ordered the destruction of the crematoria and the human ashes were buried in huge pits and covered with grass. Many of the warehouses were emptied, with their contents shipped back to Germany. In the middle of January 1945, the Nazis removed the last 58,000 prisoners from Auschwitz and sent them onà death marches. The Nazis planned on marching these exhausted prisoners all the way to camps closer or within Germany. On January 27, 1945, the Russians reached Auschwitz. When the Russians entered the camp, they found the 7,650 prisoners who had been left behind. The camp was liberated; these prisoners were now free.
Saturday, October 19, 2019
Movie review anthropology Example | Topics and Well Written Essays - 1000 words
Anthropology - Movie Review Example The weapons that the human and humanoid tribes used during their battle distinctly identify their differences. This film by James Cameron demonstrates the two faces of the Earthââ¬â¢s inhabitants. The movie Avatar depicts both the modern and conventional societies that are greedy and selfless, respectively. Each community tries to live up to what the society they live in requires of them, even if it could lead to the demise of a large group of human beings. The movie presents a number of ideas that relate to human social and cultural nature that are very significant in understanding them. People and society are often depicted in movies, and Avatar, although a science-fiction movie, is no different. Having a better life is what every human being desires to have. Man is indeed forced to do something he does not intend to because of this need. At the beginning of the movie, it has been established that Jake, the main character in the movie was obliged to replace his deceased brother since he needed money for the treatment of his leg that was injured when he was on duty in the marine. Like any human being, who does not have the capacity to pay for his own treatment, Jake submitted himself to project Pandora since he contains the genetic make-up of his twin brother necessary to make the avatar intended for him to work. Inasmuch as a person tries to avoid being subjected to a situation he does not like, his financial needs lead him to do so. Every human being has a freedom of choice. This is true. However, the society provides him with very limited choices. Although others may say they only want to live a simple life, this simplicity does not always come easy for everyone. Just as Jake wanted himself to live a normal life, he does not have the necessary amount of money to bring himself to the hospital and get the surgery that his legs needed. The desire of having a better life brought him to submit to the demands of people who could provide him his needs even thou gh he did not exactly like it. How much a human could tolerate other peopleââ¬â¢s demands was clearly illustrated in the movie when Jake could no longer perform his tasks after being subjected to the Omaticayan tribe. His video logs documents how his perspective has changed about the two different worlds he had been able to experience. Man is unable to see the other side of the world when he is deprived of the chance to see it. No comparison will be made when one does not see any point of comparison. Rich people may think being rich does not gain any advantage from the others when they do not see how poor people live their lives. When Jake was exposed to the life of the Naââ¬â¢vis, he could not help but compare the world he used to live in and the new world he has learned to live in Pandora. The world of humans, with all the advanced sciences and technologies that it offers, is nothing but a ââ¬Å"dreamâ⬠to him. The ââ¬Å"real worldâ⬠is the world with the Omatica ya tribe, deprived of the advanced weaponry and the machines that were brought about by modern science. Although Jake is naturally not a Naââ¬â¢vi, it is with them that he finds the sense of belonging, when he is treated a real human being. This shift in the main characterââ¬â¢s perspective is instrumental as this shows that it is normal for human beings to take a turn when
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